For Immediate Release

Contact:
Michal Fromer
212/575.6400
Vera Wang, Inc.
Public Relations, Home
mfromer@verawang.com

VERA WANG BABY COLLECTION INTRODUCES VERA WANG BABY

NEW YORK, New York (October 29, 2004) - - Inspired by life's most cherished moments, Vera Wang introduces her new Baby Collection for Spring 2005. The design aesthetic of the collection is endearing and whimsical with delicate elements such as hearts trimmed with classic coin edge and cup handles artfully crafted into the shape of bows. The collection includes traditional sterling baby gifts such as a baby cup, feeding spoon, feeding bowl, frames and a charming heart rattle and teething ring. A silverplate piggy bank and music box are the perfect gift for a new mother and father. Both sterling silver and silverplate materials are used in the Vera Wang Baby collection. Each gift is packaged elegantly in dove white gift boxes tied with lavender grosgrain ribbon and Vera Wang's triple heart baby motif.

Vera Wang Bridal House Ltd. designs, markets and distributes collections of women's bridal, maids and ready-to-wear apparel under the Vera Wang name. V.E.W. Ltd., the licensing division of the company, has selectively granted licenses for the manufacture and distribution of fragrance and beauty-related products (Unilever Cosmetics International), footwear (Giuseppe Zanotti), furs (the Newmont Group), eyewear and sun collections (Couteur Designs, a division of the Kenmark Group), china and crystal (Wedgwood), silver and gifts (Syratech), fine jewelry (Rosy Blue Fine), and fine stationery (William Arthur). In addition, Vera Wang on Weddings was published by Harper Collins in the fall of 2001. For more information on Vera Wang, please visit the company's website at www.verawang.com.

Vera Wang Silver and Gifts was developed in partnership with Syratech Corporation. Syratech brings tremendous heritage to the partnership. Their dedicated team of professionals work with the finest craftsmen and artisans to translate Vera's designs into beautiful pieces. Syratech's expertise and resources have allowed Vera Wang to create product at a luxury-like level of quality and workmanship. Founded in 1986, Syratech Corporation (www.syratech.com) designs, manufactures, markets, imports and distributes many of the leading brands in silver and home fashion, including Wallace Silversmiths, Towle Silversmiths, International Silver Company, Topic, Elements, Melannco International, Topic, Elements, Rochard and Silvestri.